Nudging Pubs Pilot Report Issued

Posted on: 12th April 2016

Today sees the publication of an evaluation report for a pilot research project undertaken by Club Soda, in partnership with Alcohol Concern, into behaviour change of licensed venues based in Dalston in Hackney. The pilot was to answer the question "How can we encourage pubs and bars to be more welcoming to their customers who want to drink less alcohol or none at all?" and was funded by Hackney Council's Healthier Hackney Fund with additional resources from Club Soda.

The report came up with four recommendations:

  1. Make the business case for venues to improve their offer to their non-drinking customers
  2. Share ideas and best practice among the venues
  3. Articulate a clear understanding of expectations from industry and local authorities, and demonstrate what ‘good’ looks like
  4. Reward success

To read the full report click here.

Visit Nudgng Pubs website here.